Bob Woodward’s 3 Journalism tips – The Washington Post

June 25, 2009 Bob Woodward provided these tips for excellent writing and reporting: youtube

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Ten Things PR @GSU has Taught Me

I was so taken by CaseySherwins top ten list that I share it here, in full, as he wrote it, hoping it will reach more people and help you as much as it has me. Thank you Casey. Keep On, Keeping On… April 15, 2010 Senior Seminar Post # 9 Ten Things PR @ GSU [...]

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T.O.W. Week 8 – News Release Tips

1. News releases should announce your news. Do not use news releases to try to make a sale. 2. Grab the readers’ attention with a strong heading and first sentence.  Use strong action verbs. 3. Stick to the facts. Tell the truth. Honesty is always the best policy. It builds credibility.l Avoid exaggerations, embellishments and hype.  [...]

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Week 7 T.O.W. – PR / Marketing Podcasts

I listened to several PR Podcasts that were available on iTunes from The Creative Career; interviews Allie Osmar did with various guests, promoting their books.  There were two that were particularly interesting and most informative.  Sandy Jones-Kiminski, who has a marketing and business development background,  authored I’m at a Networking Event-Now What???  On the podcast she discussed [...]

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Week 5- Twitter Week

Twitter week, for me was a mixture of enjoyment, work, stress, frustration and sometimes even aggravation. I’ll explain. It was interesting, but it was also stressful to find interesting, unique or helpful topics to tweet about.  But at the same time, it forced me to get involved, seek information, read different forums and choose topics of [...]

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comment 6 – ’4 tweets that will expose you as a Twitter dork’

http://t.pm0.net/s/c?1ao.h1h6.162.fnfz.b1y7 Taken from Mashable- I found these ‘dork’ identifiers rather amusing and oh, so true.  ”Here’s one:  I just ate a bagel, some chips and a Dr. Pepper. My tummy hurts. Why will that tweet make a Twitter dork?  Mashable news editor Brenna Ehrlich and Psychology Today news editor Andrea Bartz explain: First, you said tummy. Second, [...]

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Frank Strong, PR Director Vocus, Interview

                                                Frank Strong Interview                                                 Vocus, PR Director                                                 By Linda Silfies On the very day that Vocus acquired HARO, and amid the user conference, and all of the ensuing excitement of the acquisition, Frank Strong, Vocus’ PR director, graciously and enthusiastically agreed to an interview. Help A Reporter Out (HARO), Strong explained, is a [...]

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Floridians have anwers to BPs problems

It seems as though BP isn’t working fast enough to solve the oil spill problem, and is not listening to the 36,000 suggestions Florida residents have offered BP–without response.  The oil spill is now considered “the nation’s worst environmental disaster” as it continues to spill into the waters.  http://www.wtsp.com/video/default.aspx?bctid=89395844001 One Florida resident, Ron Mowrey, says [...]

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Vocus? Who is Vocus?

It all began with a word in the PR textbook  – Vocus.  Vocus, according to the textbook, is a software company especially for PR people, to help manage the media relations process, such as developing media contact databases, track mail and telephone pitches, and record news coverage.  Interesting, but not exactly extensive information. And so,  my [...]

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Tipper and Al Gore to Separate

http://www.comcast.net/articles/news-national/20100601/US.Gore.Separation/ I am personally saddened to see a relationship of 40 years end.  As the story goes, the Gores have slowly slipped into separate existences. I hope that they can find a way to rekindle, re-ignite and reinvent the passion they once had for each other. What is particularly interesting, from a public relations standpoint, [...]

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